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Social Media and Web Algorithm Optimization

 Social media pages play an important role in the rating of your website. Social media engagement is an integral part of the algorith...

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The Rising Profile of Bloggers in Africa

The growth of blogging worldwide is quite amazing. At present, the number of blogging sites in the world, according to Growthbadger's ...

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Bait Advertising and the Menace of Fake News on Social Media

Social media users have continually been exposed in one way or another to some kind of  unpleasant experience  as a result of the activi...

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Email Marketing Produces Highest ROI

Email marketing is the most effective, least expensive and the earliest of all digital marketing channels. Email is the most widely used ...

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How to Market Products on WhatsApp

In the past couple of years, WhatsApp has continually introduced new features to its Apps that have offered its users more functional to...

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Blogging For A Living

Blogging has gone beyond what was originally a past time to a full time occupation. So many people, especially unemployed women and ...

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Firewall Blocks Shortened URL, Reduces SEO Performance

Have you ever wondered why some of the websites you visit cannot be opened on your desktop computer in the office? Do not ponder further...

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The Future of Digital Marketing in Africa

Digital marketing industry in Africa is driven mostly by a small number of young men and women who are in the informal sector and just...

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Scale Up Your Website to Improve Sales

Don't just create a website, optimize it! The scale of growth of businesses with online presence as against those that does not have ...

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Multi-Channel Content Marketing and Reasons for Failure

  Digital marketing is the most effective advertising method. It provides a wide variety of channels, which can be used separately or in ...

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